Britain’s first motorway pub will be opened by JD Wetherspoon tomorrow. The Hope and Champion, named after the stagecoaches that passed through to and from London, will be opened at the Extra service station next to junction 2 of the M40 near Beaconsfield, Buckinghamshire.
It will be open seven days a week, only closing between 1am and 4am, and is licensed from 9am. It promises not to run any drinks promotions.
There will be hot food until 11pm every day, free tea and coffee refills until 2pm, and soft drinks and real ale from local brewers. Wetherspoons says that it will display drink-driving awareness signs.
Service areas that can be reached only from motorways are still banned from serving alcohol, but this is the first time alcohol will be sold from an outlet signposted to motorway drivers.